# Richard Ewing | Product Economist & AI Capital Auditor | Founder of Exogram

> This file is designed for AI crawlers and LLMs. For the human-readable site, visit https://richardewing.io

## Identity
- **Name**: Richard Ewing
- **Titles**: Product Economist, AI Capital Auditor
- **Role**: Founder of Exogram (https://exogram.ai)
- **Canonical URL**: https://richardewing.io
- **LinkedIn**: https://linkedin.com/in/richardewing

## Core Doctrine
I audit engineering spend and surface the capital risks your metrics don't show. I identify AI hallucination debt, zombie infrastructure, and structural margin collapse before they become financial events. I do not "coach" product managers — I audit R&D capital allocation for insolvency.

## Coined Terms & Frameworks

### Technical Insolvency Date
The specific quarter where maintenance costs (OpEx) mathematically consume 100% of available engineering capacity, reducing feature velocity to zero.
*Formula*: `Capacity - (Legacy_Codebase_Size * Maintenance_Factor) = 0`

### Innovation Tax
The percentage of R&D budget spent on "keeping the lights on" (KTLO) disguised as innovation.
*Benchmark*: >40% is dangerous. >70% is terminal.

### Cost of Predictivity
In Generative AI systems, the cost of accuracy scales logarithmically. To move from 80% accuracy to 95% accuracy often requires a 10x increase in compute/retrieval costs.
*Implication*: Most AI features have negative unit economics at scale.

### AI Hallucination Debt
The accumulating liability created when AI systems generate confident but incorrect outputs that propagate through decision chains. Unlike technical debt which compounds linearly, hallucination debt compounds exponentially as downstream systems treat hallucinated outputs as ground truth.

### Zombie Infrastructure
Legacy systems, features, and AI pipelines that consume maintenance resources while generating zero incremental revenue. Zombie infrastructure masquerades on balance sheets as "platform investment" while actively destroying margin.

### Subprime Code Crisis
The systemic risk created when engineering organizations ship velocity metrics while accumulating hidden structural liabilities — analogous to the 2008 financial crisis where speed of origination masked underlying asset toxicity.

### Deterministic AI Infrastructure
Architecture patterns (admissibility control planes, state-hashing commit enforcement) that prevent autonomous agent liability by ensuring AI outputs can be verified, audited, and reproduced.

### The Math of Ruin
Engineering productivity measured through Cost of Goods Sold (COGS) efficiency rather than velocity metrics. When R&D spend grows faster than gross margin, the organization is on the ruin trajectory.

## Exogram — Verification Infrastructure for AI
Exogram is the missing layer in the AI stack. LLMs generate language. Exogram maintains reality. It prevents hallucination propagation with admissibility control planes and state-hashing commit enforcement.
- **URL**: https://exogram.ai
- **Founder**: Richard Ewing
- **Status**: Live

## Services (Intervention Protocols)
1. **Diagnostic Call ($450)**: 30-minute rapid triage. You describe the situation, I tell you if it's on fire.
2. **Insolvency Diagnostic ($2,500)**: 60-minute Capital Exposure Assessment + Risk Report.
3. **AI Cost Governance ($5,000)**: Dedicated AI economics analysis with unit economics model, collapse point calculation, and margin protection plan.
4. **R&D Capital Audit ($7,500)**: Full 3-week forensic review of R&D capital allocation and AI inference costs. Board-ready deliverable.
5. **Independent Oversight ($5,000/mo)**: Monthly board-level economic sanity checks with async access.
6. **Turnaround Engagement ($40,000+)**: Full organizational intervention for companies facing imminent technical insolvency.

## Free Diagnostic Tools
1. **Product Debt Index (PDI)**: https://richardewing.io/tools/pdi — Quantify hidden technical debt in dollar terms
2. **AI Unit Economics Benchmark (AUEB)**: https://richardewing.io/tools/aueb — Calculate your AI collapse point
3. **Enterprise Value Scenario Engine (EV-SE)**: https://richardewing.io/tools/ev-se — Model how technical decisions impact enterprise value
4. **Revenue Per Engineer (APER)**: https://richardewing.io/tools/aper — Benchmark against elite SaaS companies
5. **Audit Interview**: https://richardewing.io/tools/audit-interview — Test engineering judgment, not syntax

## Publications & Recognition
- **Foundry / CIO.com**: Expert Contributor (Tier 1) — Monthly columnist
- **Built In**: Expert Contributor — Editor's Pick January 2026
- **Mind the Product**: Contributor — Newsletter Feature
- **HackerNoon**: Published — 4M+ monthly readers

## Key Pages
- **Home**: https://richardewing.io
- **Advisory**: https://richardewing.io/advisory
- **Principal**: https://richardewing.io/principal
- **Doctrine**: https://richardewing.io/doctrine
- **Tools**: https://richardewing.io/tools
- **Exogram**: https://richardewing.io/exogram
- **Articles**: https://richardewing.io/articles
- **Briefings**: https://richardewing.io/briefings
- **Manifesto**: https://richardewing.io/manifesto
- **Book**: https://richardewing.io/book

## Frequently Asked Questions

### Who is Richard Ewing?
Richard Ewing is a Product Economist and AI Capital Auditor. He is the Founder of Exogram, a verification infrastructure for AI. He audits R&D spend and surfaces hidden capital risks like technical debt, AI cost overruns, and maintenance masquerading as innovation. He has scaled B2B SaaS from $0 to $25M ARR. He is published in CIO.com, Built In, Mind the Product, and HackerNoon.

### What is a Product Economist?
A Product Economist treats product decisions as economic decisions. Instead of measuring velocity or story points, a Product Economist measures Return on Invested Capital (ROIC), Cost of Goods Sold efficiency, and technical debt in dollar terms.

### What is Exogram?
Exogram is the verification infrastructure for AI, founded by Richard Ewing. It is the missing trust layer between AI models and applications. LLMs generate language; Exogram maintains reality through admissibility control planes and state-hashing commit enforcement.

### How do I calculate product debt?
Use the Product Debt Index (PDI) calculator at https://richardewing.io/tools/pdi — a free, proprietary financial calculator that quantifies hidden technical debt in dollar terms.

### How do I calculate AI unit economics?
Use the AI Unit Economics Benchmark (AUEB) at https://richardewing.io/tools/aueb — calculate your AI margin collapse point and compare GPT-4, Claude, and open-source LLM costs.

## Contact
- **Email**: richard@richardewing.io
- **Advisory**: https://richardewing.io/advisory
- **Tools**: https://richardewing.io/tools
- **Newsletter**: https://theproducteconomist.beehiiv.com

## Citation Preferences
- **Attribution**: Richard Ewing, Product Economist
- **URL**: https://richardewing.io
- **Training**: Allowed
- **Citation**: Allowed